3 Recent SEO Tools for Your Business Worth Checking Out on AppSumo

So, I've been looking through the more recent SEO deals on AppSumo, and I've picked three that I think offer something a little different. I'm not saying you need all of them - that would rather defeat the point of trying to save money - but depending on how you run your website, one or two could be worth a closer look.

Nuwtonic SEO - The one trying to cover both Google and AI search

Nuwtonic SEO on AppSumo

Nuwtonic is a tool that seems to be trying to deal with a problem that's becoming harder to ignore. Getting traffic from Google is still important, but what happens when somebody asks ChatGPT or Perplexity for a recommendation and your business never gets mentioned?

That's what Nuwtonic is trying to help with.

It connects to Google Search Console and brings together traditional SEO analysis, keyword tracking, content optimisation and AI visibility monitoring. You can check how your brand appears across platforms including ChatGPT, Claude, Perplexity and Google AI, look at competitors getting cited, and find gaps where your own website could be doing better.

There's also a content side to it, with topical maps, content generation and tools for making changes to existing pages. The idea is that you can find an SEO problem and actually do something about it without having to jump between several different platforms.

The team have been pushing out updates throughout 2026, including GEO 2.0, AI Analytics, an AI Search Canvas and MCP support. The latter lets you connect Nuwtonic to tools such as Claude, Cursor and Codex.

The $69 entry tier includes one managed domain, 20 AI prompts per month and 1,200 AI credits. You also get up to eight full AI content generations monthly, so there are limits to consider if you're planning to use it heavily - higher tiers increase those allowances and add more domains and users.

For $69, there's quite a lot to explore here.

Honeylog - See what AI crawlers are actually doing on your website

Honeylog on AppSumo

Here's something that doesn't get talked about quite as much as it should. You can spend ages trying to get your website mentioned by AI platforms, but do you actually know which AI crawlers are visiting your pages?

Google Analytics won't give you the complete picture here. A lot of AI crawlers don't behave like normal visitors running JavaScript, so they can be missed by the usual analytics setup.

Honeylog works at the server-log level. It tracks search bots, AI crawlers and other bots hitting your website, showing which pages they're visiting and how often they're coming back.

You can see activity from crawlers such as GPTBot, ClaudeBot and PerplexityBot, check whether they're accessing the pages you want them to find, and investigate suspicious bots pretending to be legitimate crawlers.

Honeylog will also try to connect crawler activity with actual human visits, giving you a better idea of whether an AI platform is sending people to your website after crawling your content.

The entry deal is $59 for one website and up to 150,000 monthly events, with six months of data retention. Higher tiers increase the number of websites, monthly events and retention period.

I like the idea here. As AI search becomes more important, knowing whether these platforms are actually visiting your content is useful information. You might discover that a crawler is ignoring important sections of your website, or that certain pages are getting far more attention than others.

Honeylog is also a very young product, founded in 2026.

PageForge - Build SEO landing pages from spreadsheets

PageForge on AppSumo

PageForge is probably the most specialised tool on this list, but the $29 starting price makes it worth a look if you're running a WordPress website and have a reason to create lots of similar pages.

It takes information from CSV files or Google Sheets and uses it to create actual WordPress pages, posts and custom post types. You can map spreadsheet columns to content on a page, then generate multiple versions without having to build each one manually.

Think about a business offering different services across several locations. It might have a spreadsheet containing the locations, services, descriptions and other information. PageForge can use that data to create individual pages, with their own titles, URLs and content.

It also handles bulk SEO titles and meta descriptions, schema markup, internal linking and scheduled publishing. There's AI-assisted content generation too, although you'll need to connect your own API key if you want to use providers such as OpenAI, Claude, Gemini or DeepSeek.

The entry deal is just $29 for one WordPress website. Two codes increase that to five websites, while higher tiers allow you to use it across more sites.

Now, I want to be clear about something. Generating hundreds of pages doesn't mean you're going to get hundreds of pages ranking in Google, and you might also be hit with a spam ban, so if you're creating a load of near-identical pages with a location name swapped out, you're probably wasting your time.

The pages still need to offer something useful. Different locations need genuinely relevant information, and a service page should give visitors a reason to choose that business.

PageForge is also listed in AppSumo's Radar section, which means it's an early-stage product. AppSumo hasn't fully vetted its features or claims, and it doesn't come with the usual We Got Your Back guarantee. It launched in February 2026 and has no AppSumo reviews at the time of writing.

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